A quick start in GEO and SEOWant ChatGPT and Google AI to recommend you?
Everyone talks about GEO, but hardly anyone has a concrete plan. We give you one in three steps: see what’s holding your site back, fix it with ready-made recommendations and check that the changes worked.
- No sign-up
- Results in 3–5 minutes
- 60+ checks
- 1See where you standFree · 3–5 min
Your GEO and SEO score and issues, most important first.
- 2Fix by the recommendationsFull report · $15
What to do on your specific platform, plus ready-made robots.txt, llms.txt, schema.org and FAQ.
- 3Compare before / after3 checks in the package
A re-check shows what’s fixed and how your score changed.
Full report and 3 site checks – just $15. One-time payment, no subscription.
Fixed: OAI-SearchBot access in robots.txt, Organization markup, FAQ block. Still to do: reviews on third-party sites.
- Let AI bots in: OAI-SearchBot, PerplexityBot and Googlebot must not be blocked in robots.txt or by bot protection
- Text should be in the HTML, not only after JavaScript runs – most AI bots don’t run it
- Organization markup: name, logo, contacts, profiles – so AI knows who you are
- Direct answers to customer questions: an FAQ block and question-style headings
- An llms.txt file – a short site map for language models
The check will show which of these apply to you.
“Why pay if I can just ask ChatGPT?”
Because a chatbot answers only from what it managed to read itself – and a little differently every time. Our check isn’t a single AI prompt under the hood, but 60+ technical checks you can’t run from a chat window. We use AI only to assess the text and to write fixes tailored to your site.
- checks in a single run
- 60+
- checks in a single run
- AI and search bots
- 14
- AI and search bots
- pages in a full site crawl
- 500
- pages in a full site crawl
- AI platforms in the score
- 6
- AI platforms in the score
- Bot accessChatbot: Opens your site with a single request of its own and can’t tell whether your hosting lets other bots in.Zgadka: We check 14 bots from OpenAI, Perplexity, Google, Microsoft, Anthropic, Apple, Meta and Common Crawl: the robots.txt rules for each and real requests as 12 of them.
- Bot protectionChatbot: Can’t see that Cloudflare shows bots a challenge instead of the page.Zgadka: We detect challenge pages from Cloudflare, Imperva, DataDome and PerimeterX and show which bots they stop.
- JavaScriptChatbot: Can’t tell text in the HTML from text that JavaScript adds later.Zgadka: We compare the page without JavaScript with what the Chrome browser shows: most AI bots don’t run JavaScript.
- ScaleChatbot: Looks at the one page you gave it.Zgadka: We read robots.txt, the sitemap and llms.txt and check up to 10 pages from the sitemap. A full site crawl covers up to 500 pages.
- Technical SEOChatbot: Can’t see HTTP headers, redirects or server response codes.Zgadka: We check response codes, redirect chains, canonical, hreflang, broken links, HTTPS, HSTS, security headers, compression and caching.
- MarkupChatbot: May say “the markup is there” without checking what’s in it.Zgadka: We parse JSON-LD and check the schema.org type, Organization with sameAs, Open Graph and llms.txt.
- CitabilityChatbot: Judges the text by eye.Zgadka: We measure text length, paragraph length, fact density, question-style headings, the author and the update date. AI only rates how clear the text is.
- SpeedChatbot: Doesn’t measure speed.Zgadka: We take Core Web Vitals from real Chrome users and the mobile Lighthouse score from Google PageSpeed.
- ReputationChatbot: Doesn’t know what’s written about your brand outside your site.Zgadka: We look for your brand in Wikidata and Wikipedia, and in the full report also check your Google business profile, ranking for your brand name, reviews and forum discussions.
- EvidenceChatbot: May invent a problem or miss a real one.Zgadka: Every finding comes with evidence: the server response code, the robots.txt rule, the word count, the exact page.
- ScoreChatbot: Gives a new answer and a new “score” every time.Zgadka: The score follows fixed rules with published weights: bot access 35%, structure 25%, citability 25%, reputation 15%.
- FixesChatbot: Gives generic advice like “add schema.org”.Zgadka: Gives you ready-made robots.txt, llms.txt, schema.org markup and an FAQ block with your site’s data.
- ResultsChatbot: Doesn’t know whether other AIs actually cite you.Zgadka: Tracking asks ChatGPT, Gemini and Claude your customers’ questions with web search on, checks Google AI Overviews and AI Mode, and calculates your share of voice against competitors.
You see the score and the list of issues without signing up or paying. You pay only if you need the instructions and ready-made files.
How we calculate the score and exactly what we check is published openly, with links to Google and OpenAI documentation. You can verify any finding yourself.
Check your site before the changes, after them and once more to be sure. No subscription, no auto-charges.
You can do it yourself – if you have a few spare hours, curl, DevTools and know exactly what to check. We do it in 3–5 minutes, and our methodology is out in the open.
Why AI doesn’t recommend you
An AI answer has no tenth position like Google results do: the assistant either names your brand and links to your site, or recommends someone else. We looked at what gets in the way most often – and in most cases it’s one of three reasons, each of which can be fixed without redesigning your site.
One rule in robots.txt or a bot-protection setting – and ChatGPT or Perplexity simply can’t see your pages. Site owners often have no idea.
Without machine-readable data, Wikidata entries and reviews, AI confuses your brand with another one or doesn’t trust it enough to recommend it.
When your site has no direct answers to customer questions, AI takes them from sites that do – and links to them instead.
GEO vs SEO: what’s the difference
GEO (generative engine optimization) is optimizing a site for the answers of AI assistants: ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. The goal of GEO is for AI to mention your brand and cite your site in its answer. For that, AI bots must be able to read your pages freely, the text must contain direct answers and concrete facts, and independent sources – Wikipedia, Wikidata, reviews – must confirm the brand is real.
SEO (search engine optimization) is optimizing for classic Google and Bing results, where the outcome is a position in a list of links. You need both: AI search engines rely on search indexes, so GEO doesn’t work without technically sound SEO, and without GEO a site doesn’t make it into AI answers, even if it ranks well in Google. Our audit checks both in one report.
| SEO | GEO | |
|---|---|---|
| Where you’re seen | A list of links in Google and Bing | An answer from ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews |
| Results | Ranking in search results | A brand mention and a link to your site in the answer |
| Key signals | Indexing, speed, headings, links | AI bot access, direct answers, facts, schema.org, off-site reputation |
| Most common blockers | Technical errors, duplicates, slow pages | Bots blocked in robots.txt, text only via JavaScript, no Wikidata entries |
| How to measure | Rankings and search traffic | Share of citations in AI answers and AI traffic |
Primary sources: Google Search Central on AI features in Search, OpenAI documentation on its crawlers, schema.org, the llms.txt standard. Exactly how we check and calculate the score – on the About page.
How it works
Not just a check – an action plan
We explain every issue in plain words, give you ready-made code and show whether the changes helped.
60+ checks: bot access, structure, citability, off-site reputation, classic SEO and speed.
robots.txt, llms.txt, schema.org markup and an FAQ block filled with your own site’s data.
Check again after your changes to see what’s fixed and what’s new.
The same checks on your competitors’ sites: where you lag behind and where you’re ahead.
We regularly ask five AI search engines your customers’ questions and show whether they cite you, how they describe you and who they recommend instead.
How many people come from ChatGPT, Perplexity, Gemini – and which AI bots actually read your site.
We message you on Telegram or by email if AI bots lose access to your site or you start getting cited less.
Your logo on reports and a report link for your client. Full site crawl of up to 500 pages.
Simple pricing
The audit is a one-time payment, tracking is monthly per question. Prices in US dollars, pay by card or in USDT, access opens automatically.
- GEO and SEO score
- Scores for 6 AI platforms
- List of issues with explanations
- How to fix each issue
- Ready-made robots.txt, llms.txt, schema.org, FAQ
- Reputation in Google, reviews, forums
- Before/after re-checks
- PDF report
- ChatGPT, Gemini, Claude, Google AI – weekly
- Share of voice against competitors
- Answer tone and factual errors
- Alerts when citations drop
Also: full site crawl of up to 500 pages – $50, competitor comparison – $10 per site. Free: AI traffic, notifications, UTM builder, report branding. All prices
FAQ
SEO is optimization for Google search with its list of links. GEO (generative engine optimization) is optimization for AI answers: ChatGPT, Perplexity, Gemini, Google AI Overviews. There is no “first page” there – the AI either mentions you in its answer or it doesn’t. We check both.
Find out what AI says about your business
A free check in 3–5 minutes. No sign-up.